AI Insights · Timothy · October 2025
Top Personal Finance Apps on Unified Platform in Uruguay, Q3 2025
Explore the performance of the top personal finance apps in Uruguay during Q3 2025, with insights on downloads, revenue, and active users.
In the third quarter of 2025, the personal finance app landscape in Uruguay showed varied performance across the top five applications, according to data from Sensor Tower. Here’s a closer look at each app's performance metrics.
Splitwise maintained a steady presence, with weekly downloads hovering around 800 to 900, peaking at 941 in mid-August. Revenue displayed fluctuations, starting at approximately $586 and reaching $638 by the end of September. Active users increased significantly from around 10.7K to over 13K, suggesting growing engagement.
Money manager, expense tracker saw a gradual increase in active users, rising from 4.5K to nearly 4.9K. Weekly downloads varied between 400 to 600, with a notable peak of 765 in mid-July. Revenue remained modest, with slight fluctuations, ending at $36.
Monefy: Money Tracker experienced a varied trend in downloads, with a notable increase to 388 in early September. Revenue, however, showed a declining trend, starting at $194 and closing at $38. Active users remained relatively stable, hovering around 1.5K to 1.7K.
Wallet - Daily Budget & Profit saw a steady increase in weekly downloads, reaching a peak of 385 in September. Revenue showed an upward trajectory, ending at $103. Active users also increased slightly, from 1.6K to 1.7K, indicating consistent user engagement.
Money Tracker:Expense & Budget had a varied performance with downloads peaking at 371 in early September. Revenue remained stable, fluctuating slightly and concluding at $20. Active users increased from 1.6K to 1.9K by the quarter's end.
For more detailed insights and further analysis, Sensor Tower provides comprehensive data on these applications.